Locations
Durham, NC, USA
industry
Advertising · Data and Analytics · DeepTech · Internet Services · Media · Mobile, Platforms, and Apps · Software
Size
11-50 employees
Stage
Seed
founded in
2015
Sift is a mobile advertising technology company founded in 2015, specializing in leveraging advanced AI and machine learning algorithms to hyper-target app install ads. The company processes over 50 billion mobile ad requests daily, utilizing a vast database of billions of smartphone user profiles to optimize ad delivery. Sift's platform operates at a massive scale, handling 600,000 bid requests per second across 15 RTB exchange partners in 100 countries. With a strong focus on fraud prevention and campaign optimization, Sift has established itself as a leader in the mobile adtech space, serving a diverse range of clients and continuously improving its algorithms based on real-time data.
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